Engage only the 'relevant audience' of upwardly mobile parents
Being the only site of its kind helps as parents will use mycity4kids regularly as a city and locality guide, for kids events to fun family outings, discounts and offers, to a comprehensive listings of products and services for children. Benefit from the repeated exposure for your brand.
Focus on 'relevant cities / localities' through a comprehensive micro-marketing solution
We help you not only reach out to more parents but also target parents in focus localities of the city through our website, e-newsletter and mobile-based solutions.
Strengthen brand values through 'relevant brand associations'
Choose the categories, sub-categories and properties aligned to your brand values/brand objectives to create the maximum value for your brand.
Use local brand advocates to leverage 'relevant word-of-mouth' among parents
Parents base a lot of their kids-related decisions based on the experience of other parents. Use your brand advocates in the city/neighbourhood to generate positive word-of-mouth through our website, social media integration and facebook community.
From 'awareness creation' to 'incentivizing purchase' to 'actual purchase'
Provide customers the convenience of 'actual purchase' using the soon to be launched payment gateway on our website or incentivize purchases through our website, e-newsletter and facebook community.
Reach out to a focused audience of parents in your vicinity and generate enquiries to grow your business.
Leverage mycity4kids 'favourites' to get discovered by new parents, reach out directly to your 'favourite' ones and fuel 'word of mouth'.
Share your favourite places and Discover fantastic new places for your child, around your home and in your city. Sharing your 'favourites' shows you other parents with whom your 'favourites' overlap so you get to discover new places by looking at the ones you DON'T have in common.
www.mycity4kids.com helps parents unearth the best their city has to offer kids in and around the neighbourhood - from playschools and schools, hobby and sports classes to fun events, summer camps and workshops. It is an online marketplace where parents can search for information related to kids services, look for recommendations and make a booking by either paying online or in cash. It also provides a platform for parents in the city to share their own experiences and learn each others.